GuideStar.org: Be there or be square?

Posted in Not-for-Profit Edge November 2008

Keywords: not-for-profit, online donations

Although it's been around for quite awhile, GuideStar.org keeps growing in popularity and in the ways it's used.

The Web site now lists information on the programs and finances of more than 1.7 million recognized not-for-profits, according to GuideStar. And, the site has had more than 10.8 million visits, including hits from not-for-profit leaders, grant makers, donors, government officials, academic researchers and the media. It also sells customized search tool software for government use.

Not-for-profits are now submitting all kinds of financial information for public inspection such as annual audits, IRS determination letters and annual reports. You'll also find state charity registration information and press releases on the site.

Even if you haven't registered with GuideStar, the site will likely carry your basic information, which it gets from your IRS Business Master File and your Form 990. To make sure your information is as complete and current as you'd like it to be, consider registering. You'll then be able to update or add to your information—free of charge.

Registering now might be even more beneficial, because last December, GuideStar added donation buttons that allow visitors to donate via the GuideStar site.

Questions?
Contact Gen Burns at 312-980-2910.

This publication is part of Blackman Kallick’s marketing of professional services, and is not written tax advice directed at the specific facts and circumstances of any person and/or entity. Contents of this publication are of a general nature, and you should not act on this information without obtaining professional advice from your business advisor that is appropriately tailored to your individual needs and circumstances. This written advice is not intended or written to be used, and cannot be used by any taxpayer, for the purpose of avoiding penalties that may be imposed under the Internal Revenue Code.


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This publication is part of Blackman Kallick’s marketing of professional services, and is not written tax advice directed at the specific facts and circumstances of any person and/or entity. Contents of this publication are of a general nature, and you should not act on this information without obtaining professional advice from your business advisor that is appropriately tailored to your individual needs and circumstances. This written advice is not intended or written to be used, and cannot be used by any taxpayer, for the purpose of avoiding penalties that may be imposed under the Internal Revenue Code.